The Dawning of a New Era
By Aliss Cresswell
The Dawning of a New Era
By Aliss Cresswell
Twenty years ago, I was running my own trade show business. I’d look for a gap in the market – an up and coming industry that had no trade show associated with it and me and my staff would set up and run trade shows from scratch. One of the trade shows I planned was in the computer-telephony industry and I named it ‘Convergence 2000’, really because it was to do with converging technologies to enable call centres and mobile working. The tagline I gave the show was ‘The Dawning of a New Era’ and it was to be held in Maastricht, The Netherlands. We’ve still got the brochure – see the photo.
Convergence
Twenty years ago, I was running my own trade show business. I’d look for a gap in the market – an up and coming industry that had no trade show associated with it and me and my staff would set up and run trade shows from scratch. One of the trade shows I planned was in the computer-telephony industry and I named it ‘Convergence 2000’, really because it was to do with converging technologies to enable call centres and mobile working. The tagline I gave the show was ‘The Dawning of a New Era’ and it was to be held in Maastricht, The Netherlands. We’ve still got the brochure – see the photo.
Convergence
Twenty years ago, I was running my own trade show business. I’d look for a gap in the market – an up and coming industry that had no trade show associated with it and me and my staff would set up and run trade shows from scratch. One of the trade shows I planned was in the computer-telephony industry and I named it ‘Convergence 2000’, really because it was to do with converging technologies to enable call centres and mobile working. The tagline I gave the show was ‘The Dawning of a New Era’ and it was to be held in Maastricht, The Netherlands. We’ve still got the brochure – see the photo.